We live in an age of brands.
Brands are not only big business, but also a ubiquitous part of the public conversation
Branding was always about identity and differentiation
The History of the US in 50 brands – more or less! A new Brand Historian Workshop
Ice Cream Mould Breaking
Brands to be poetic about? Ask about Brand New Poetry Workshops
Brands have been part of my life since the first time I spent my bus fare on a Pepsi Cola, bought my first Sony Walkman and bought my first Amstrad 1512
A Beer Timeline
Beer has always been one of my favourite markets. Here are three brands which stand out on the long time time of brewing beer.
1664
Kronenbourg – from the heart of contested Europe
2007
Brewdog: The Punk beer which started a revolution
“Brands are zip files of meaning that help people choose and navigate their lives.”
— Brand Historian and Innovator
Recent News
PAUL CHRISTOPHER WALTON
Raised in Staffordshire, Paul read History at Oxford, wrote Bluff Your Way in Marketing and helped unleash Quorn upon an unsuspecting world. It was inevitable that some of this biomass would return to fuel his first novel, Historyland, a dark comedy set in a future England that has become a giant theme park.
As the Brand Historian, Paul enjoys mashing up history with the world of brands and branding.
The Brand Historian 